Social Content

Tradesy’s social content was meant to feel more like a really inclusive fashion magazine or the most stylish person you know giving you shopping advice than a company trying to sell you something. We leaned into stuff like astrology and Buzzfeed-style “what your X says about you” content, with the ultimate goal of growing our following organically and making designer fashion feel accessible.

Core Guide

It was the summer of “core” and we were feeling overwhelmed by the sheer number of new ways to classify one’s look. To maintain our sanity in a newly core-core world, we created this handy guide to some of the most important ones.

Trick or Treat, Tradesy Style

New Year’s Resolution Bag Guide

Valentine’s Day Bag Personal Ads

Bags are, if you think about it, the ultimate +1s, so with that in mind, we decided to imagine what a range of our luxury favorites would say if they were trying to sell themselves as a partner.